1. Introduction
BuyingWindow Ltd ("BuyingWindow", "we", "our", or "us") respects your privacy and is committed to protecting personal information.
This Privacy Policy explains how we collect, use, store, disclose, and protect personal information when you:
- visit our website;
- create an account;
- use the BuyingWindow platform;
- communicate with us;
- subscribe to our Services;
- interact with our sales, support, or marketing activities.
BuyingWindow provides business intelligence software that helps organisations identify potential commercial opportunities by analysing business signals, company activity, publicly available information, and other commercially relevant data.
This Privacy Policy applies to information processed by BuyingWindow as a data controller.
Where we process personal data on behalf of our customers as part of providing the Platform, our processing obligations are governed by our Data Processing Addendum.
2. Who We Are
The company responsible for your personal information is:
BuyingWindow Ltd
Registered Office:
24, Rydal Street, Leigh, WN7 4DR
Email:
For the purposes of applicable data protection legislation, including:
- the UK General Data Protection Regulation ("UK GDPR");
- the Data Protection Act 2018;
- applicable privacy legislation;
BuyingWindow acts as the data controller for personal information described in this Privacy Policy.
3. Our Approach to Privacy
BuyingWindow is designed primarily as a business intelligence platform.
Our focus is understanding organisations, business activity, and commercial signals rather than analysing consumers.
The information we process is generally related to:
- businesses;
- professional roles;
- business contacts;
- publicly available professional information.
We do not intentionally collect or process:
- sensitive personal information;
- private consumer profiles;
- special category data;
unless voluntarily provided to us and legally permitted.
4. Information We Collect
We collect information from several sources.
The categories of information we may process include:
4.1 Account Information
When you create an account, we may collect:
- full name;
- business email address;
- company name;
- job title;
- password or authentication information;
- account preferences;
- subscription details.
We use this information to:
- create your account;
- authenticate users;
- provide access to the Platform;
- communicate about your account;
- provide customer support.
4.2 Business Contact Information
Because BuyingWindow provides business intelligence services, we may process professional information relating to individuals acting in a business capacity.
This may include:
- business email addresses;
- professional job titles;
- company affiliations;
- publicly available professional information;
- LinkedIn profile URLs;
- company-related information.
This information may be used to help identify relevant business opportunities and provide Commercial Insights through the Platform.
BuyingWindow does not intend to use this information for personal or consumer profiling.
4.3 Customer-Provided Information
Customers may provide information to BuyingWindow through the Platform, including:
- uploaded company information;
- CRM-related information;
- prospect information;
- notes or records created by Users.
Customers are responsible for ensuring they have appropriate rights and lawful bases for providing this information.
4.4 Technical Information
When you access the Platform, we may automatically collect technical information, including:
- IP address;
- browser information;
- device information;
- operating system;
- login activity;
- usage patterns;
- security information.
We use this information to:
- maintain security;
- prevent misuse;
- improve reliability;
- analyse Platform performance.
4.5 Payment Information
Payments are processed through:
Stripe
BuyingWindow does not store complete payment card details.
We may receive information such as:
- subscription status;
- transaction references;
- billing records;
- payment confirmation information.
Stripe processes payment information according to its own privacy practices.
5. Information From Third-Party Sources
BuyingWindow may obtain information from third-party sources to provide business intelligence functionality.
These sources may include:
- publicly available business information;
- professional networking information;
- commercial databases;
- technology providers;
- external APIs.
Examples of technology providers may include:
- OpenAI;
- Google Gemini;
- SerpAPI;
- HunterAPI;
- Stripe.
Information obtained from third-party sources may be combined with other information to generate Commercial Insights.
6. Artificial Intelligence and Automated Analysis
BuyingWindow uses artificial intelligence and automated analytical technologies to enhance aspects of the Platform.
AI may assist with:
- analysing business information;
- identifying patterns;
- summarising information;
- generating Commercial Insights;
- improving user workflows.
BuyingWindow uses AI as a decision-support technology.
AI outputs may:
- contain errors;
- require verification;
- change over time;
- reflect limitations of available information.
BuyingWindow does not use AI to make decisions that produce legal or similarly significant effects on individuals.
Customers remain responsible for reviewing and evaluating insights before taking action.
7. How We Use Personal Information
BuyingWindow uses personal information only where there is a legitimate purpose and lawful basis for doing so.
We may use personal information for the following purposes:
7.1 Providing and Operating the Services
We use information to:
- create and manage user accounts;
- authenticate users;
- provide access to the Platform;
- deliver Commercial Insights;
- provide customer support;
- manage subscriptions;
- maintain service reliability.
7.2 Improving and Developing BuyingWindow
We may use information to:
- improve Platform functionality;
- develop new features;
- analyse usage trends;
- improve accuracy and performance;
- detect technical issues;
- enhance user experience.
Where possible, we use aggregated or anonymised information for product improvement.
7.3 Security and Fraud Prevention
We process information to:
- protect accounts;
- detect suspicious activity;
- prevent unauthorised access;
- maintain Platform security;
- investigate misuse.
7.4 Communications
We may use information to:
- respond to enquiries;
- provide customer support;
- send service notifications;
- communicate updates;
- provide information about BuyingWindow products and services.
Marketing communications will be handled in accordance with applicable laws.
Where required, we will obtain appropriate consent before sending marketing communications.
7.5 Business Intelligence Services
BuyingWindow processes business-related information to provide its core functionality.
This may include analysing:
- company activity;
- business changes;
- professional information;
- publicly available business information.
The purpose is to identify potential commercial relevance and provide decision-support insights.
BuyingWindow does not guarantee that any insight will result in:
- a sale;
- a contract;
- a recruitment outcome;
- investment activity;
- commercial success.
8. Lawful Bases for Processing
Under UK GDPR, we rely on the following lawful bases:
8.1 Contractual Necessity
We process information where necessary to:
- provide Services;
- manage accounts;
- fulfil subscription obligations;
- provide customer support.
8.2 Legitimate Interests
We may process information where it is necessary for our legitimate business interests, including:
- improving our Platform;
- maintaining security;
- preventing fraud;
- developing products;
- providing business intelligence services;
- managing customer relationships.
We balance these interests against individual privacy rights.
8.3 Consent
Where required, we rely on consent for certain activities, including some marketing communications or optional technologies.
You may withdraw consent at any time.
8.4 Legal Obligations
We may process information where required to comply with:
- legal obligations;
- regulatory requirements;
- lawful requests from authorities.
9. Use of Artificial Intelligence Providers
BuyingWindow may use third-party artificial intelligence providers to support certain Platform features.
These providers may process information to provide AI functionality.
Examples include:
- OpenAI;
- Google Gemini.
We take reasonable steps to ensure appropriate contractual protections are in place with relevant providers.
AI providers do not determine the purposes for which BuyingWindow uses information.
BuyingWindow remains responsible for determining how personal information is used within its Services.
10. Third-Party Service Providers
We use trusted third-party providers to support our operations.
These may include providers responsible for:
- payment processing;
- hosting;
- security;
- analytics;
- AI functionality;
- search and data services;
- email-related services.
Examples include:
Provider | Purpose |
|---|---|
Stripe | Payment processing |
OpenAI | AI functionality |
Google Gemini | AI functionality |
SerpAPI | Search-related functionality |
HunterAPI | Email-related functionality |
We require appropriate safeguards from providers where required by law.
11. Data Retention
BuyingWindow retains personal information only for as long as necessary for the purposes described in this Privacy Policy.
Retention periods depend on:
- the nature of the information;
- the purpose for processing;
- legal requirements;
- contractual obligations;
- security considerations.
Examples:
Account information
Usually retained while your account remains active and for a reasonable period afterwards for legal and business purposes.
Billing information
Retained according to applicable accounting and tax requirements.
Support communications
Retained as necessary to manage customer relationships and resolve disputes.
When information is no longer required, we will securely delete or anonymise it.
12. Security of Personal Information
BuyingWindow implements reasonable technical and organisational measures designed to protect personal information.
These measures may include:
- secure authentication;
- access controls;
- encryption in transit;
- restricted internal access;
- monitoring systems;
- security procedures.
However, no online service can guarantee absolute security.
Customers are also responsible for maintaining appropriate security of their own accounts and credentials.
13. International Transfers
Some technology providers used by BuyingWindow may process information outside the United Kingdom.
Where personal information is transferred internationally, BuyingWindow will ensure appropriate safeguards are applied, including where applicable:
- adequacy decisions;
- UK-approved contractual protections;
- other lawful transfer mechanisms.
14. Your Data Protection Rights
Under UK GDPR, you may have the following rights:
Right of Access
You may request confirmation of whether we process your personal information and request a copy.
Right to Correction
You may request correction of inaccurate or incomplete information.
Right to Deletion
You may request deletion of personal information where applicable.
Right to Restrict Processing
You may request that we limit how your information is used.
Right to Object
You may object to certain processing activities, including processing based on legitimate interests.
Right to Data Portability
Where applicable, you may request transfer of certain information in a structured format.
Right to Withdraw Consent
Where processing relies on consent, you may withdraw consent at any time.
15. Exercising Your Rights
To exercise your rights, contact:
BuyingWindow Ltd
Email:
We may request additional information to verify your identity before responding.
We aim to respond within applicable legal timeframes.
16. Complaints
If you believe your information has been handled improperly, please contact us first:
You also have the right to lodge a complaint with the UK supervisory authority:
The Information Commissioner's Office (ICO).
BuyingWindow Ltd
Privacy Policy
Part 3 — Additional Provisions
17. Business Intelligence and Professional Information
BuyingWindow provides business intelligence services designed for organisations seeking to identify potential commercial opportunities.
As part of providing these Services, we may process professional and business-related information, including:
- business contact details;
- professional roles;
- company affiliations;
- publicly available professional profiles;
- LinkedIn profile URLs;
- company-related activity information.
This information is processed in a professional and business context.
BuyingWindow's purpose is not to create consumer profiles or make decisions about individuals.
18. LinkedIn and Publicly Available Information
BuyingWindow may process publicly available professional information, including information available through business websites, professional directories, and publicly accessible professional profiles.
Where such information is used, BuyingWindow processes it for legitimate business intelligence purposes.
BuyingWindow does not claim ownership of information originally published by third parties.
The availability of publicly accessible information does not guarantee that the information is:
- accurate;
- complete;
- current;
- suitable for any particular commercial purpose.
Individuals who believe their information has been processed incorrectly may contact us using the details provided in this Privacy Policy.
19. Customer Responsibilities
Customers using BuyingWindow are responsible for ensuring that their use of information obtained through the Platform complies with applicable laws.
This includes responsibility for:
- lawful sales outreach;
- marketing communications;
- recruitment activity;
- customer relationship management;
- compliance with applicable privacy laws.
BuyingWindow provides business intelligence tools.
Customers remain responsible for how they use information and what actions they take.
20. Cookies and Similar Technologies
BuyingWindow uses cookies and similar technologies to operate and improve the Platform.
Cookies may be used for:
Essential purposes
Including:
- account authentication;
- security;
- maintaining user sessions;
- Platform functionality.
Performance purposes
Including:
- understanding how users interact with the Platform;
- identifying technical issues;
- improving reliability.
Analytics purposes
Including:
- measuring usage patterns;
- improving user experience.
Where required by law, we will obtain appropriate consent before using non-essential cookies.
You can control cookies through your browser settings, although disabling certain cookies may affect Platform functionality.
Further information is available in our Cookie Policy.
21. Third-Party Websites and Services
The Platform may contain links to third-party websites, services, or resources.
BuyingWindow is not responsible for:
- the privacy practices of third parties;
- the content of external websites;
- the security of external services.
We encourage users to review the privacy policies of third-party providers before providing personal information.
22. Children's Privacy
BuyingWindow is a business-to-business service.
The Platform is not intended for individuals under the age of 18.
We do not knowingly collect personal information from children.
If you believe that information relating to a child has been provided to us, please contact us so that we can investigate and take appropriate action.
23. Data Breach Response
BuyingWindow maintains procedures designed to identify, manage, and respond to security incidents involving personal information.
Where required by applicable law, we will:
- investigate suspected breaches;
- take reasonable mitigation steps;
- notify relevant authorities;
- notify affected individuals where legally required.
24. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect:
- changes to our Services;
- changes in technology;
- changes in legal requirements;
- improvements to our privacy practices.
Where changes are significant, we may provide additional notice through:
- email;
- Platform notifications;
- website announcements.
The updated version will replace previous versions once published.
25. Relationship With Other Legal Documents
This Privacy Policy should be read alongside:
- BuyingWindow Terms of Service;
- Cookie Policy;
- Data Processing Addendum;
- Acceptable Use Policy;
- AI & Business Signals Methodology and Disclaimer.
Together, these documents explain how BuyingWindow operates, protects information, and allocates responsibilities between BuyingWindow and its customers.
26. Contact Us
If you have questions about this Privacy Policy, wish to exercise your data protection rights, or have privacy concerns, contact:
BuyingWindow Ltd
Registered Office:
24, Rydal Street, Leigh, WN7 4DR
Email:
BuyingWindow Ltd
© BuyingWindow Ltd. All rights reserved.
This document (version 2.0) is effective 13 July 2026. If you have questions, contact us at info@buyingwindow.co.uk.